Day 1, 16:25 — 17:10, Room One
It’s time to increase your marketing share, manufacturer!
Currently, online and offline retail companies are increasing the communication share about products. If you need some detailed information about a product, a review or a price the websites of the big retail order companies – like Amazon – are in most cases the first touchpoint within the customer journey. During this talk, we will present an analysis of the situation and some action points you are advised to take.